Awakening Your Potential Within

About Us

Who are the WLA?

We are a leadership development consultancy focusing on female leaders. We’ve been working with C-Suite and executive women since 2015, helping them build the confidence to find their voice as leaders.

Applying tried and trusted coaching methodologies, members develop the courage to be authentic in their personal as well as professional lives.

We also provide the community and support to help them achieve their potential, and become inspiring leaders as part of a wider purpose-driven movement.

Our Aim

  • To be the most authentic, transformative and celebratory leadership network for women leaders.
  • To awaken women so that they see who they truly are – accepting what they are brilliant at and continually wanting to grow, learn and develop.
  • To show our care, our focus on a strong curriculum and working with energies, our ability to stretch the potential people see within themselves and the love, fun and happiness we have within the network and our team.
  • To build a network of thousands of women where business collaborations are the norm.
  • To support corporates looking for external support for their internal D&I programmes.

Hi There, I’m Sandra!

I established the WLA back in 2015 with 3 clear intentions:

  • To ‘awaken’ women to their potential within by enhancing their leadership, their courage and their impact.
  • To create a network that is built upon business collaboration (not exchanging business cards)
  • To enable women to give back to others.

These three principles are as important today as they ever have been.

With a background in executive coaching, I provide insight, guidance, inspiration and transformation to those I work with. I’m a speaker and self-published author and am currently training to be a certified systemic team coach. My coaching experience extends for almost 20 years with a passion for inspiring leaders to lead integrated, purposeful lives.

In November 2020 I established the WLA Coachathon, an annual one day fundraiser for MicroLoan Foundation which has raised over £35,000 to date.

In May 2022 I travelled to Malawi to see the impact of the money raised as well as pushing myself to climb the highest mountain in the country.

Our Ambassadors

We are super proud of the ambassadors who work tirelessly in supporting both the work of the WLA and in promoting women within their own circle of influence.

These individuals are passionate about seeing gender balance.


Chief Scientific Officer, Sandoz


Chair, National Nuclear Laboratory


Founder & CEO, MID Communications


People & Sustainability Director at Nichols Plc (The Home of Vimto)


Director, People & Infrastructure, Sir Robert McAlpine


Owner & Director of Genius You


CEO, Roy Castle Lung Cancer Foundation


The Coaching Haven


Founder, Step and Grow

There are many reasons for you to join:

Lets Keep in Touch

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